So you’ve got a website ready to go and you want to get the word out to either make money or promote it so it’s the most popular page of it’s kind. What’s next?
Well, the first thing you should do is double-check to make sure your website is as search engine-friendly as possible. It’s easy for the search engines to find and categorize it once they do find it and it’s even more beneficial if the website tailored for these search engines.
Pay-Per-Click (PPC) Campaigns
One of the most common ways to get a site’s presence known is through Pay-Per-Click (PPC) campaigns. PPC campaigns will assure you that the most qualified visitors are targeted by your advertising efforts. Please remember to keep your keyword and phrases as relevant as possible and also track the keywords people are using to find your website as well. This can tell you if you’re targeting the right people or if you need to change your ad approach. Google AdWords is the most popular websites to do PPC campaigns with There’s numerous articles on the benefits and banes of PPC, and though it’s not the focus on this one, it’s usefulness to site promotion can’t be disregarded.
Use Releveant Forums
Posting on forums is another way to promote your site. Do it specifically on forums with a topic relevant to your website. Check the TOS and make sure you can do it there first though. Simply placing our web address in your signature can create clicks through the forum, as well as create backlinks for your site. If the forum has a high Page Rank in Google it will work out even better for you. The main benefit of this is the backlinks your posts create which some search engine “spiders” deem gradually more important as they find your site linked more and more in different places on the internet.
On the idea of link building is another way to promote your website. Websites like Link Market and SEO Link Exchange are designed for just this purpose. As long as you keep the sites linking to you and are relevant to your own site, it should only be a matter of time before the search engine spiders find your site. The old fashioned way of emailing the webmaster of the site’s can do it for you as well, but web services like the aforementioned ones, get rid of smaller steps that might make it harder to get linked using simple “Accept”/”Reject” buttons.